![](https://thejimmyli.com/wp-content/uploads/2019/01/WWF_-Title_Cropped-1640x960.jpg)
WWF
project details
The imagery simply represents plastic bags replacing ocean jellyfish. Our goal is to make the viewer do a double take on the image, realizing after seeing it the first time that there is something odd with the image they’re seeing.
Application
![](https://thejimmyli.com/wp-content/uploads/2019/01/WWF_-Mock.jpg)